Portfolio
SEO Portfolio & Case Studies: Kuwait and the GCC
Real projects with live websites, Google Search Console data and ranking screenshots, from elderly transport and cleaning services in Kuwait to industrial equipment and HVAC.
#1
Named first in Google AI Mode for the best elderly transport company in Kuwait
#1
Organic result for “carpet cleaning services” in Kuwait (Ever Clean)
3x
Organic traffic growth for National Equipment, Kuwait
6.9K+
Google impressions in 3 months across Alsoor and Ever Clean
Kuwait · Elderly & accessible transport · Arabic SEO
Case Study: Alsoor Elderly Transport, Kuwait
Client: السور لنقل كبار السن | Alsoor Elderly Transport · Website: alsoorkw.com · Languages: Arabic first, English · Status: Active client
Alsoor provides private, door-to-door transport for elderly passengers and wheelchair users in Kuwait: hospital, dialysis and physiotherapy trips, airport transfers and family visits.
5.8
Average Google position (Aug–Nov 2026)
3.61K
Search impressions in 3 months
96
Organic clicks in 3 months
#1
Company named in Google AI Mode answer
The challenge
The domain had previously hosted an unrelated ordering website, so Google still held old, irrelevant pages in its index. The new business had to rank in Arabic for sensitive, high-trust searches where families compare providers carefully.
What I did
- Arabic-first bilingual WordPress + Elementor website with Polylang (Arabic at the root, English under /en/)
- Arabic keyword research for elderly, wheelchair, dialysis, hospital and airport transport
- On-page SEO: Arabic titles, meta descriptions, headings and service content
- New XML sitemap submitted and old indexed URLs cleaned up in Search Console
- Technical SEO audit: 6 prioritised fixes (domain, speed, images, 404) and 5 new Arabic service pages planned
- Clear, question-led content that Google's AI answers can understand and cite
Results
- Top-2 organic result on Google for "نقل كبار السن الكويت" (elderly transport Kuwait)
- First organic result below the Maps pack on mobile
- Named first in Google AI Mode for "أفضل شركة نقل كبار السن في الكويت"
- 3.61K impressions and an average position of 5.8 within 3 months
Technical SEO case study
Technical SEO Audit: Alsoor Elderly Transport
A prioritised technical audit of alsoorkw.com, with the business impact and the exact fix for each issue. Two high-priority and four medium-priority items, plus five new Arabic service pages to capture more searches.
| Issue | Priority | Why it matters | Fix |
|---|---|---|---|
| Preferred domain | High | www and non-www versions can split indexing signals | One HTTPS hostname, 301 redirect for the other, canonicals, internal links and sitemap aligned |
| Site loading speed | High | Slow pages delay access to booking information | PageSpeed Insights baseline, then fixes for LCP, INP and CLS |
| Image formats | Medium | Heavy images slow mobile visitors | Convert to WebP/AVIF and compress originals |
| Responsive image sizes | Medium | Oversized images waste mobile data | Multiple widths served with srcset and sizes |
| Image aspect ratio | Medium | Distorted images and layout shifts | Preserve ratios; set width and height attributes |
| Custom 404 page | Medium | Broken links leave visitors stranded | Branded 404 page with service and contact links |
Proof from Google
Screenshots captured November 2026. Google rankings vary by device, location and personalisation.
Kuwait · Cleaning services · Local SEO
SEO Case Study: Ever Clean Kuwait, Cleaning Services
Client: Ever Clean · Website: evercleankw.com · Languages: English, Arabic · Status: Active client
Ever Clean is a Kuwait cleaning company offering apartment, villa, office, carpet and sofa cleaning.
#1
Organic result for “carpet cleaning services”
#2
Organic result for “house cleaning services”
3.27K
Search impressions in 3 months
4.1%
Click-through rate (133 clicks)
The challenge
Home cleaning in Kuwait is dominated by large booking apps and well-funded competitors. Ever Clean needed to win high-intent service searches with a small, local website.
What I did
- English and Arabic keyword research: 28 keywords clustered and mapped to target pages
- Bilingual English and Arabic WordPress + Elementor website
- A dedicated, keyword-focused page for each core service (e.g. /carpet-cleaning-services/)
- Search-intent titles and meta descriptions with a clear call to action
- Technical SEO audit fixes and republished, upgraded page templates
- Local SEO signals for Kuwait: service areas, phone and WhatsApp CTAs
Results
- #1 organic result for "carpet cleaning services" in Kuwait, directly below the Maps pack
- #2 for "house cleaning services", right behind the market-leading booking app
- 133 clicks from 3.27K impressions in 3 months, a 4.1% click-through rate
- Impressions rising sharply through October and November 2026
Keyword research
English & Arabic Keyword Research: Ever Clean
28 English and Arabic keywords researched for the Kuwaiti market, grouped into clusters and mapped to one target page each, so every service page targets its own searches without competing with the others.
Keyword map: English and Arabic
| Keyword | Monthly searches | Role | Target page |
|---|---|---|---|
| house cleaning services Kuwait | 110 | Primary | House cleaning page |
| cleaning companies in Kuwait | 320 | Secondary | Homepage |
| cleaning services | 260 | Secondary | Homepage |
| house cleaning services | 110 | Secondary | House cleaning page |
| carpet cleaning services | 30 | Secondary | Carpet cleaning page |
| خدمات تنظيف المنازل في الكويت | — | Primary | House cleaning page |
| تنظيف سجاد الكويت · غسيل سجاد الكويت | — | Secondary | Carpet cleaning page |
| شركة تنظيف كنب الكويت | — | Secondary | Sofa cleaning page |
| تنظيف زجاج المنازل الكويت · تنظيف شبابيك الكويت | — | Secondary | Window cleaning page |
Highest-volume Arabic keywords
| Keyword | Monthly searches | CPC (KWD) | Cluster |
|---|---|---|---|
| شركة تنظيف شقق | 880 | 1.85 | Apartment cleaning |
| شركة تنظيف الكويت | 590 | — | General cleaning |
| شركة تنظيف بالكويت | 480 | 1.68 | General cleaning |
| رقم شركة تنظيف | 210 | 1.70 | Company contact |
| شركة تنظيف منازل الكويت | 210 | — | House cleaning |
| شركة تنظيف منازل رخيصة الكويت | 210 | — | House cleaning |
| شركة تنظيف كنبات بالكويت | 140 | 1.42 | Sofa cleaning |
| شركة تنظيف شقق الكويت | 90 | 2.22 | Apartment cleaning |
Proof from Google
Screenshots captured November 2026. Google rankings vary by device, location and personalisation.
Kuwait · Industrial & automotive equipment
Case Study: National Equipment, Kuwait
Client: National Equipment
Industry: Industrial, automotive and garage equipment
Website: nationalkw.org
The challenge
A leading equipment supplier in Kuwait wanted to dominate Google for high-intent commercial keywords where buyers are ready to request quotes.
What I did
- Commercial keyword research and keyword-to-page mapping
- On-page optimisation of product and category pages
- Technical SEO fixes and Search Console monitoring
- Local SEO and Google Business Profile optimisation
Results
- #1 Google positions for target keywords
- 3x increase in organic traffic
- Better local visibility in Kuwait
- More leads and enquiries
UAE · HVAC & air conditioning
Case Study: Siddiqui HVACR, UAE
Client: Siddiqui HVACR
Industry: HVAC / air conditioning services
Website: siddiquihvacr.ae
The challenge
A service business in a competitive local market needed stronger visibility, more traffic and more inbound leads from Google.
What I did
- Website and UI/UX optimisation
- Targeted keyword optimisation
- Technical SEO improvements
- Local SEO optimisation
Results
- Stronger local search visibility
- Growth in monthly organic traffic
- More inbound leads
More work
Keyword Research, Audits & Technical SEO Samples
What these projects show
Why These Case Studies Matter
Arabic and English SEO
Ranking in both languages for Kuwaiti searchers, not just in English.
Local service businesses
Transport, cleaning, HVAC and equipment companies competing for local, high-intent searches.
Visible in AI answers
Content structured so Google's AI answers name and link the business.
Measured in Search Console
Results shown with real impressions, clicks, CTR and positions, not vanity numbers.
Want Similar Results for Your Business?
Tell me about your business and I’ll show you where the quickest SEO wins are, with a free SEO audit.
FAQ
Questions About These Case Studies
How long did these results take?
Alsoor and Ever Clean reached page-one rankings within about three months of focused work. Timelines depend on competition, the site’s history and how quickly changes are implemented.
Do you work on Arabic websites?
Yes. Alsoor is an Arabic-first website, and I research Arabic keywords, write Arabic titles and descriptions, and structure bilingual sites with Polylang.
Can you get my business into Google's AI answers?
No one can guarantee it, but clear service content, consistent business details and question-led pages make it much more likely, as the Alsoor case shows.
Can I see more examples?
Yes. Message me on WhatsApp and I can share more reports for your industry, with client permission.
Md Faruk Hossain
SEO expert in Kuwait helping local and GCC businesses grow with Google Search, Maps and AI search.
Services
Contact
- WhatsApp: +965 9915 2580
- Email: contact@mdfarukhossain.com
- Location: North West Sulaibikhat, Kuwait City
© 2026 Md Faruk Hossain · SEO Expert in Kuwait